{"title":"All products","description":"\u003cp\u003eExplore the full range – from regenerative foods to hero apparel.\u003c\/p\u003e","products":[{"product_id":"do-you-know-what-you-eat","title":"Do you know what you're eating?","description":"\u003cp class=\"p3\"\u003e\u003cb\u003eDo you know what you're eating?\u003c\/b\u003e is a powerful, fact-based yet personal book that poses one of our time's most important questions directly to the reader:\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e\u003cb\u003eDo we really understand how our food is produced – and what it does to our bodies, our ecosystems, and our climate?\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eUsing Hasta Eco as a real-world example, the book takes us behind the scenes of today's food system and shows why change is not only possible – but necessary.\u003c\/p\u003e\n\u003ch4\u003eWhat the book is about\u003c\/h4\u003e\n\u003cp class=\"p3\"\u003eThe book guides you through:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eHow industrial agriculture affects \u003cspan class=\"s1\"\u003e\u003cb\u003esoil, climate, and health\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eWhy cheap food often comes with a \u003cspan class=\"s1\"\u003e\u003cb\u003ehigh hidden cost\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eThe difference between \u003ci\u003eregenerative\u003c\/i\u003e and \u003ci\u003eecologically regenerative\u003c\/i\u003e agriculture\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eHow nature's own processes can be recreated in modern farming\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eWhy chemicals like PFAS and glyphosate have no place in the food of the future\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003eHere, complex relationships are explained in an understandable way – without oversimplifying reality.\u003c\/p\u003e\n\u003ch4\u003eA book that offers solutions – not just problems\u003c\/h4\u003e\n\u003cp class=\"p3\"\u003eUnlike many books about climate and food, \u003cspan class=\"s3\"\u003e\u003cb\u003eDo you know what you're eating?\u003c\/b\u003e\u003c\/span\u003e doesn't stop at criticism. It shows \u003cspan class=\"s3\"\u003e\u003cb\u003econcrete solutions\u003c\/b\u003e\u003c\/span\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eCompanion planting and biodiversity in practice\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eLiving soils that bind \u003c\/span\u003e\u003cb\u003e2–3 tons of CO₂e per hectare per year\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFarming systems without artificial fertilizers and pesticides\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eHow food can be produced nutritiously, locally, and climate-positive\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eHow both small and large producers can transition\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003eThis is knowledge built on \u003cspan class=\"s3\"\u003e\u003cb\u003efield data, biology, and real experience\u003c\/b\u003e\u003c\/span\u003e – not trends.\u003c\/p\u003e\n\u003ch4\u003eWho is this book for?\u003c\/h4\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor those who want to make \u003cspan class=\"s1\"\u003e\u003cb\u003econscious food choices\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor farmers, businesses, and policymakers\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor schools, educational programs, and study circles\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor everyone who wants to understand the connection between \u003cspan class=\"s1\"\u003e\u003cb\u003etheir plate and the planet\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch4\u003eA book that awakens responsibility – and hope\u003c\/h4\u003e\n\u003cp class=\"p3\"\u003e\u003cspan class=\"s3\"\u003e\u003cb\u003eDo you know what you're eating?\u003c\/b\u003e\u003c\/span\u003e is both an eye-opener and a guide. 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A reliable accessory that combines style with functionality.\u003c\/p\u003e","brand":"HastaEco","offers":[{"title":"Default Title","offer_id":57186658025859,"sku":null,"price":298.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/4345\/0499\/files\/hat.avif?v=1768552752"},{"product_id":"tva-varldar-en-vision","title":"Two worlds, one vision","description":"\u003cp class=\"p3\"\u003e\u003cb\u003eTwo Worlds – One Vision\u003c\/b\u003e is an inspiring, thought-provoking, and action-oriented book that delves directly into the biggest question of our time:\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e\u003ci\u003ehow do we want to live – and what kind of world do we want to leave behind?\u003c\/i\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eThe book paints two possible futures. One is based on short-term thinking, a throwaway culture, and distance from nature. The other shows a regenerative path forward – where food, people, ecosystems, and society interact in balance. It is not a doomsday depiction, but a \u003cspan class=\"s2\"\u003e\u003cb\u003evisionary map\u003c\/b\u003e\u003c\/span\u003e towards something better.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cb\u003eWhy you should read it\u003c\/b\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eProvides a holistic understanding\u003c\/b\u003e\u003c\/span\u003e of sustainability, food production, and our societal system\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003e\u003cb\u003eConnects individual choices with global consequences\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003e\u003cb\u003eShows concrete examples and stories\u003c\/b\u003e\u003cspan class=\"s1\"\u003e from reality\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003e\u003cb\u003eInspiration for change\u003c\/b\u003e\u003cspan class=\"s1\"\u003e – without being preachy\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp class=\"p3\"\u003eThis is a book for those who want to understand \u003ci\u003ewhy\u003c\/i\u003e change is needed – and \u003ci\u003ehow\u003c\/i\u003e we can be a part of it.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch4\u003e\u003cb\u003eFor whom?\u003c\/b\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor those who care about the future\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor those who want to eat, live, and think more sustainably\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor businesses, schools, associations, and decision-makers\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor everyone who wants to be part of the solution – an \u003cspan class=\"s1\"\u003e\u003cb\u003eeveryday hero\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003e\n\n\u003cb\u003e\u003c\/b\u003e\u003cbr\u003e\n\n\u003c\/h3\u003e\n\u003ch4\u003e\u003cb\u003eA book that is not just read – but felt\u003c\/b\u003e\u003c\/h4\u003e\n\u003cp class=\"p3\"\u003eWith accessible language, strong images, and reflective texts, \u003cspan class=\"s2\"\u003e\u003cb\u003eTwo Worlds – One Vision\u003c\/b\u003e\u003c\/span\u003e serves equally well as a source of knowledge, a conversation starter, or a gift for someone you want to awaken.\u003c\/p\u003e","brand":"HastaEco","offers":[{"title":"Swedish \/ Physics","offer_id":57190287409539,"sku":null,"price":200.0,"currency_code":"SEK","in_stock":true},{"title":"Engelska \/ Physics","offer_id":57190287475075,"sku":null,"price":200.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/4345\/0499\/files\/A710574D-FE82-47B2-891A-C4A1A57C99DA.avif?v=1768660705"},{"product_id":"fran-zero-till-hero","title":"From Zero to Hero","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eFrom Zero to Hero\u003c\/b\u003e\u003c\/span\u003e is an insightful, thought-provoking, and hopeful book that takes you on a journey through the deep connections between food, the body, and nature. This is not a book about diets, trends, or quick fixes. It is a book about understanding. About how we humans, our bodies, and our food systems are interconnected – and why our everyday choices matter more than we often think. With a holistic perspective that stretches from soil microbiology to human health, the book shows how we can build systems that work in the long run – for both ourselves and future generations.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cb\u003eWhy you should read it\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eProvides a clear and accessible understanding of the connection between food, soil, and the human body\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eExplains why today's food systems create imbalance – and what regenerative solutions can look like in practice\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eConnects individual choices to larger societal and systemic changes\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eInspires responsibility and action, without guilt or finger-pointing\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eBuilds motivation through knowledge, not fear\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis is a book for those who want to understand \u003ci\u003ewhy\u003c\/i\u003e change is needed – and \u003ci\u003ehow\u003c\/i\u003e we can contribute, step by step.\u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cb\u003eFor whom?\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor those who care about their health and what they eat\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor those who want to live more sustainably, with nature as a partner\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor businesses, schools, growers, and organizations that want to understand the food systems of the future\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cp class=\"p1\"\u003eFor everyone who wants to be part of the solution – from Zero to Hero\u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p3\"\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cb\u003eA book that doesn't demand perfection – only direction\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eWith warm, clear language and strong images, \u003ci\u003eFrom Zero to Hero\u003c\/i\u003e works equally well as a source of knowledge, a conversation starter, or inspiration for change. It is written to spark curiosity, build understanding, and create community – not to dictate what is right or wrong.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis is not the end of anything.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt is the beginning of a journey – together.\u003c\/p\u003e","brand":"HastaEco","offers":[{"title":"Swedish","offer_id":57206610624899,"sku":null,"price":50.0,"currency_code":"SEK","in_stock":true},{"title":"English","offer_id":57206610657667,"sku":null,"price":50.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0929\/4345\/0499\/files\/2.png?v=1774557719"}],"url":"https:\/\/www.hastaeco.se\/en\/collections\/alla-produkter.oembed?page=2","provider":"HastaEco","version":"1.0","type":"link"}